ConversionXL

AUGUST 30, 2018

A study by the Nielsen Norman Group (NNG) showed that commercial enterprises—as well as non-profits and government agencies—consistently generate a strong ROI from investments in usability. A non-scientific approach that bases product decisions on the opinions of one or two users is useless. Your product is not ready.

UX 111

UX User Experience Non-Profits A/B testing 111

Sales Pop!

SEPTEMBER 21, 2022

Do you want to host your online payment tool off-site or non-hosted? Furthermore, email marketing is a profitable and cost-effective marketing channel, generating an average return on investment of $42 for every $1 spent. You can also track metrics like delivery, unsubscribe, bounce, open, and click-through rates.

Non-Profits 130

Non-Profits UX Click Through Rate B2C 130

ConversionXL

NOVEMBER 22, 2022

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Conversion rate: Understand marketing success Where to track conversion rate 10. Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11.

CTR 105

CTR Click Through Rate Non-Profits Campaign 105

ConversionXL

NOVEMBER 17, 2022

For UX analysis: Hotjar 5. Click-through rate. The ratio of users who click on a specific link compared to the total number of users who view the content (e.g. Learn everything you need to know and more about click-through rate. Bounce rate. This could be content or UX-design-related.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

FEBRUARY 3, 2022

These can include UX issues or concerns that aren’t addressed in copy.” [via In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads. Profitability. via Observer ]. Activation.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

JUNE 3, 2019

A study by Harvard Business School found that increasing customer retention by even 5% can increase profits by 25 – 95%. The same article noted that companies spending 30% more time analyzing marketing performance data earned 3X higher open rates and 2X click through rates for email.

Customers 82

Customers Non-Profits Objectives and Key Results Profit margin 82

Hubspot

JUNE 26, 2018

Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool. To really drive this point home, consider this: Personalized emails have 26% higher open rates, and an improved click-through rate of 14% when compared to others.

Real Estate 101

Real Estate A/B testing CTR B2C 101