Future-proof your SERP presence: 6 areas to focus on
Search Engine Land
DECEMBER 7, 2023
The future is about owning SERPs real estate vs. ranks through multiple touchpoints. Ensure your site is accessible , incorporating UI/UX best practices. Engagement and conversion rate optimization (CRO) Use tools like VWO or Crazy Egg to test and enhance your website’s engagement and conversion rate.
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