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The modern search landscape: How and where to reach your target audience

Search Engine Land

Search data is not only a key input into content and advertising strategies, but also it provides valuable insight into the mindset of high-value audiences (HVAs). Organic and paid results are sourced from Microsoft Bing , so Bing SEO best practices and a Microsoft Advertising account are the primary tools required to target Ecosia searchers.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Your reps just need a push to stay motivated. SPIFFs, or S ales P erformance I ncentive F unds, are short-term sales incentives used to motivate salespeople to achieve goals or sales targets within a set timeframe. If you’re looking for long-term, structured motivation, focus on commissions.

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8 Essential Soft Skills for a Successful Career in Finance or Accounting

Salesforce

Or, if you’re hiring for a new finance or accounting position, our tips will be just as useful – as these are the skills you should be looking for in any job candidate. Launch sophisticated compensation plans fast Is outdated commissions management hurting your growth? These are often technical, measurable, and objective.

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