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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Prompt: Before we start, in addition to your other context, you are also an expert in B2C retail, specifically for garden center retailers selling plants, tools, garden care, pots and more. Formulate 10 engaging over-arching campaign ideas to promote Indoor Plant Month: Answer: Certainly! Understood? Answer: Understood.

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Why you’re not getting credit for your marketing efforts — and how AI can help

Martech

Marketing must be constantly available to potential buyers when they become interested in your product — not necessarily when you want to sell it. Showing an ROI for a tradeshow event should include all the possible activities that contributed. direct marketing, sales calls and web visits).

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot

Building trust and rapport, crafting a personalized sales approach, and prioritizing existing customers are more important than ever to a successful sales strategy that not only attracts customers, but turns them into promoters of your brand. Selling by offering a solution rather than pitching a product/service is key to sales pros.

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The SaaS Playbook for Moving Up-Market

Sales Hacker

In the early days, most SaaS companies sell to other startups for a number of reasons. It’s simply easier to create a SaaS product for smaller companies.That’s why most SaaS companies focus on selling to other startups in the early stages of the company lifecycle. We started by selling to other startups, mainly YC companies.

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