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Best of the Bot: Create 10 promotional campaigns to drive in-store purchases

Search Engine Land

Whether you need assistance with content marketing, email campaigns, social media strategy, digital advertising, events/tradeshows, or app marketing, I can help you develop and execute comprehensive marketing strategies tailored to your specific industry and target audience. Get the daily newsletter search marketers rely on.

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Sales Pipeline Radio, Episode 313: Q & A with Dana Lombardo & Kelly Webb @Keyfactor

Heinz Marketing

We’re very niche when we go after our market with these VIP experiences. For sponsorship opportunities, contact Cherie@heinzmarketing.com . Yes, it’s more expensive, but from a resource angle, we can pull in a C-suite for a Thursday and maybe the following Wednesday night, right? No one has to fly two different areas.

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6 Marketing Automation Lessons I Learned the Hard Way

Hubspot

They target a niche audience in the Fortune 1000. Because of this, the company attends tradeshows and buys targeted prospect lists of "Directors of IT." Instead, their journey looks more like this: Most marketing automation ignores the fact that your leads and contacts aren’t working their way through your campaigns in isolation.

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Top 2 Takeaways from MozCon Virtual 2020

Heinz Marketing

You must appeal to these people because they run websites in your niche, which means they’ll link to you; they have the resources to do so! Look at the pages and pieces of content that have the most links in the bloggers/journalist’s websites in your niche. Post native content to subreddits in your niche.

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How to design and execute a rock-solid AI strategy that delivers results

SalesLoft

It’s no longer a buzzword relegated to niche corners of the tech world. Before that email can be written, we need to feed key points into the prompts: it’s a first touchpoint; the audience is executives; the preceding buyer activity was a tradeshow. Give plenty of context. Consider the tone of voice for the output.

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