The Secret of Successful Account-Based Selling? Going After the Big Fish
Salesforce
MARCH 11, 2024
Marketing is usually the first touchpoint; through targeted campaigns, prospective buyers are pulled in via digital ads, physical promotions, webinars, and other marketing materials. Take a look at CRM data to see the problems and pain points your customers share. You can also organize contacts and track outreach using your CRM.
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