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Managing Partner: Who They Are and What They Do

Hubspot

Some started as lawyers, others as marketers or financial experts, but at some point, they found themselves making high-level decisions, driving business growth, and taking on more responsibility than ever before. That unexpected shift into leadership is common, and many managing partners learn the role on the job.

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Done right, demand generation can supercharge growth. Look instead at measuring KPIs like close rate, cost per acquisition, cost per lead, conversion rates, average contract value, and lifetime customer value. Become a trusted brand with thought leadership. B2B demand generation focuses on ROI. Vanity metrics are less important.

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Sales Compensation Plans: Complete Guide + Examples

Salesforce

Whether it’s increasing overall sales, keeping more customers (reducing churn), getting more business from current customers, launching new products , or changing existing customer contracts, your plan should encourage these outcomes. With a team of key players, you can easily build a compensation plan. Learn more