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Next, we use two parameters to define “how bad” or “how good” SGE will be for our websites: CTR and rank. Click-through rate (CTR) in SGE It is a mystery what will be the actual CTR of different positions in the SGE snapshot carousel. You can adapt the model to other types of keywords by using a different baseline CTR.
Using exports from various sources (GA4, GSC and the Ahrefs Top Pages report), we mapped the data to analyze the impact at the keyword level. This was the labor-intensive part of the process. Deep dive into the most affected pages and sections of the website This is where the process becomes manual. Processing.
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