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And these days, it’s all about ‘speed to lead’ – people won’t wait anymore; whether it’s a visit to your website or your tradeshow booth. And the other big tip is not to overlook the role of InsideSales, particularly when it comes to B2B Marketing. And, even before that, how’s your website structure?
Product led growth (PLG) is a sales growth model that focuses on the end-user. PLG companies rely on the product itself as the primary driver of customer acquisition, conversion, and expansion. It’s even harder to imagine they have a gong-banging, beer-chugging sales floor, populated by hundreds of SDRs and AEs.
And these days, it’s all about ‘speed to lead’ – people won’t wait anymore; whether it’s a visit to your website or your tradeshow booth. And the other big tip is not to overlook the role of InsideSales, particularly when it comes to B2B Marketing. And, even before that, how’s your website structure?
Figuring out how and where to leverage my lifetime of knowledge and body of expertise to solve problems and challenges outside the sales world. Founder & Chief Sales Operator of Alice Heiman LLC. Co-Founder & CRO of TradeShow Makeover. How long have you been in sales? . I’ve been in sales for over 25 years.
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