Search Engine Land

NOVEMBER 6, 2023

Without proper SEO planning and execution, a platform migration can lead to a significant loss of organic traffic, revenue and market share. The risks are especially pronounced for large, established sites with considerable organic market share in their respective niches. Removing any redirect chains.

CTR 118

CTR UX User Experience Engineering 118

Search Engine Land

AUGUST 1, 2023

Additionally, I’ll cover how to assist other non-SEO marketing teams in achieving their website goals without compromising organic KPIs. Understand the existing SEO knowledge and process For most organizations, organic search has the potential to be a significant driver of traffic, brand visibility and revenue.

Objectives and Key Results 85

Objectives and Key Results Education UX User Experience 85

ConversionXL

AUGUST 30, 2018

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. Good UX can help with each of those things. A “braided” approach to UX and design. Samsung found that television owners saw their sets as furniture and, therefore, valued sleek design.)

UX 111

UX User Experience Non-Profits A/B testing 111

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Bounce rate.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106

ConversionXL

APRIL 18, 2019

And, by extension, the key to maintaining and growing its search market share, thus capturing more eyeballs for ads.). Those informational queries are often the highest volume terms a site targets—key drivers of awareness and acquisition. These are basic principles of UX —but they also have an impact on search performance.

UX 126

UX Engineering Click Through Rate Follow-up 126

ConversionXL

FEBRUARY 3, 2022

In the introduction phase , the focus is on creating product awareness to motivate your target market to consider you when making a buying decision. Your market goals now are to increase market share and create brand preference. Use your findings to fine-tune customer personas and make data-driven UX decisions.

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

FEBRUARY 6, 2019

For recently launched products, marketers in the Introduction stage focus on creating awareness and motivating potential buyers to consider a product—to be in the conversation when potential buyers consider their options. What marketing needs to accomplish during the Introduction. Maximize market share.

Product 124

Product Price Growth Campaign 124