Sun.Nov 19, 2023

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Cultivating Success in B2B Sales: Mastering Patience and Persistence for Effective Competitive Displacement


To win your dream client, you will need patience and persistence. The most desirable clients have not been waiting for you to show up in their world, as they have signed a contract with one of your many competitors.

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My App Stack: Meagen Eisenberg, CMO at Lacework


“My App Stack” is a new series where we dig in with top CMOs, CROs, CTOs and CEOs on just what apps they’re really using to run their business. I always learn a lot from these — they are in essence a best practices list from each leader. Last week we had a great one with Sarah Kiefer, CMO at Pitch, check it out here. This week we have Meagen Eisenberg, CMO at Lacework !

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The Art and Science of Complex Sales Podcast


Join us in this episode of the Art & Science of Complex Sales Podcast with Ed Porter from Blue Chip CRO. Ed’s insights into building and managing a successful inside sales team are invaluable, with a particular focus on the importance of process adherence.

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Dear SaaStr: I Sold My Company And Made Real Money, But I Still Feel Like A Loser. What Should I Do?


Dear SaaStr: I sold my company five years ago and have built a net worth of ~$10 million, but compared to my friends I feel like a loser and still keep trying hard at startups that stress me out and make me miserable. What should I do? It’s crazy, but … you’re not alone. And sometimes it almost never ends. Dave Duffield made $10 billion when Oracle took over Peoplesoft … but he still had to go and co-found Workday.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Will You Increase Confidence For Change To Occur?

Sales Pop!

Familiarity with creating a goal achievement plan for work makes it easy to do the same for our unique desires. Overlooking our internal thoughts, wishes, and desires only leads us in an average direction. When we want to do something special of great interest to us, it can be the turning point for change and the betterment of our lives. The issue is being willing to take calculated risks to increase confidence for change to occur.

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Top SaaStr Content for the Week: Adobe’s CSO & EVP, Amplitude’s CEO, Stage 2 Capital’s Co-founder, new Workshop Wednesday and more!


Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: HubSpot and ZoomInfo: “Things Aren’t Getting Any Better … Yet” 5 Interesting Learnings From ZoomInfo at ~$1.3 Billion in ARR 80% of IPOs Since 2020 Are “Broken” The 5 Ways AI Will Transform Creativity with Adobe CSO Scott Belsky Before You Start as a VP — Please, Please, Pleas

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