Fri.Jan 10, 2025

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25 Sales Tips for 2025 from The Sales Experts

Anthony Cole Training

As Sales Leader, it is your role to bring resources to your team to help them become even better. Our team of sales experts at Anthony Cole Training Group have compiled 25 sales tips to help your salespeople prospect smarter, plan effectively, and sell with confidence. These tips will help them build stronger client relationships, work on their time management, and improve their selling strategies.

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Salesforce launches Agentforce for Retail

Martech

Salesforce announces the launch of Agentforce for Retail as well as Salesforce Retail Cloud with Modern POS. The news comes just prior to the National Retail Federation’s conference in New York. This initative reflects Salesforce’s commitment to deploying AI agentic resources across its platform. Saks Fifth Avenue and SharkNinja are among the brands testing Agentforce in a retail context.

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Your Much Bigger Competition Isn’t Always Out to Get You. It Often Just Doesn’t Care.

SaaStr

So competition is so visceral in most of SaaS, and especially in start-ups, where every lead is often precious. Especially every bigger one. But one thing I find a lot of start-ups get wrong is how their much bigger competitiors think about them. The other day I was catching up with a founder of a SaaS leader at $2B+ ARR and talked about the space in general, and mentioned an adjacent competitor at $80m ARR, growing quickly.

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Personalization’s double-edged sword: Balancing relevance with intrusiveness

Martech

This article was co-authored with Mike Froggatt , Senior Director, Analyst, at Gartner. Digital personalization is a double-edged sword. While it can significantly enhance customer experiences, it also risks alienating consumers if not executed thoughtfully. Digital marketing leaders must carefully manage the reality and perceptions around personalization.

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Smart Tools & Strong Teams: A People-First Approach to AI in Sales

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

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Adding AI to SaaS: Inside the AI Product Strategies of Figma, Cloudflare, GitHub and Ramp

SaaStr

At SaaStr Annual’s AI Summit , we gathered an all-star panel of product leaders who have built some of the most widely-used AI features in production today. The speakers included Mario Rodriguez, Chief Product Officer at GitHub at GitHub, Diego Zaks, VP of Design at Ramp, Dane Knecht, SVP of Emerging Technologies at Cloudflare, and Vincent van der Meulen, Design Engineer at Figma, and Dani Grant, CEO at Jam.dev.

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5 principles for a smoother, more successful CDP deployment

Martech

Setting proper expectations is an important part of any technology deployment. Customer data platforms (CDPs) are no exception. At the fall MarTech Conference , Kristina Kalpokaite, head of strategy for technology and data at independent consultancy firm Leap Horizon, spoke about setting expectations and setting your team up for success with its CDP deployment.