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To Chatbot or Not to Chatbot for B2B Lead Generation?

Cience

Think for a moment about chatbots for B2B lead generation … What do you feel? In today’s article, we’ll examine the pros and cons of chatbots for B2B lead generation. Social networks. By Purpose : For external use: Lead Generation . Lead scoring/qualification. To chatbot or not? .

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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

They span a wide array of industries and verticals, recognizing exemplary work on limited budget campaigns, to thought leadership, to lead generation programs. As of January 2017, Facebook continues to reign as the most-used social network worldwide. Gas and electricity might seem tricky to be creative about, on the surface.

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How to Optimize Your Google+ Content for Lead Gen, From the Experts at Google

Hubspot

In this article, which is an excerpt from our new, free ebook, 6 Ways to Generate Leads From Google+ , featuring insights and best practices from Google+'s team itself , we'll walk you through the steps you should be taking to optimize your content updates and improve your organic lead generation from Google+.

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How B2B Marketers Can Succeed on the 6 Big Social Networks

Hubspot

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. Did you know that LinkedIn is 277% more effective for lead generation than Facebook and Twitter? That's because it's a social network made specifically for professionals!