article thumbnail

Why The Era of Efficient Growth is Now: The 2023 VC State of the Market with SaaStr CEO and Founder Jason Lemkin (Podcast +Video)

SaaStr

” This approach requires careful planning and execution but can result in significant long-term benefits such as increased market share, enhanced brand reputation, and ultimately higher profit margins. It wasn’t luck – it was strategic planning and execution. Improving margins is key.

Growth 88
article thumbnail

10 Things in Marketing that Change as You Scale: Lessons from Dropbox, Klaviyo, Lightspeed Commerce with Kady Srinivasan, CMO of Lightspeed Commerce

SaaStr

Once you reach momentum and hit a tipping point with market share, it creates a machine of its own. The takeaway: determine your marketing strategy and tactics based on where you are in product maturity curve. #2 2 Change in Marketing As You Scale : Handling Complexity Like a Pro You don’t want to oversimplify complexity.

GTM 80
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Financial Forecasting: A Look at Its Methods, Models, & Best Software

Hubspot

It's one of the more simple, straightforward forecasting models — essentially amounting to a company looking at its total market size and calculating potential revenue based on its assumed market share. Let's say a company occupies space in a market that generates an estimated $1,000,000,000 in revenue annually.

Price 57
article thumbnail

8 Tough Lessons from Closing 12,000 Customers at WebPT (Video + Transcript)

SaaStr

WebPT achieved 30% market share and transformed an entire vertical with a purpose-built solution in a tech-averse industry. Fast forward today, as Becky mentioned, we have almost 13 thousand practices using our platform, which equates to just shy of 40% market share, and over 65 thousand users hitting our platform every single day.

Closing 67
article thumbnail

Is Competition Based Pricing a Winning Strategy?

Salesforce

Pros of competition based pricing Cons of competition based pricing 5 steps to build a competition based pricing strategy What competition based pricing looks like in practice Unify sales, finance, and legal on the #1 AI CRM When sales, finance, and legal are disconnected, the customer feels the pain. Learn how Revenue Cloud can help.

Price 52