Remove Follow-up Remove Intrinsic Remove User Experience Remove UX
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4 Ways to Use Visual Hierarchy to Improve UX and Boost Conversions

ConversionXL

Users typically scan web content as quickly as they can to determine if they want to dive deeper. Their CEO Tony Haile followed it up with sage words of advice for marketers: “We’ve long used clicks as the standard for whether something is being read online, and therefore worth an advertiser’s dollars.

UX 94
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Why High Cognitive Load Is Costing You Conversions (and How to Reduce It)

ConversionXL

The best UX is the one you’re not aware of, the one you don’t even notice. Each time UX falls short of intuitive, cognitive load increases. He also broke cognitive load down into three categories: intrinsic, extraneous, and germane. To summarize… Intrinsic – The inherent difficulty of the concept.

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Measuring and optimizing for Google Core Web Vitals: A technical SEO guide

Search Engine Land

Collecting data on your site’s performance is the first step toward delivering a great user experience. Among them are Core Web Vitals, a set of performance signals that Google deems critical to all web experiences. In the past, bloated resources and laggy connections often held up websites.

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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

UX is constrained by browsers. This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams. The AMP pages then transitioned users to a PWA to ensure consistent speeds and a great UX. The impact of PWAs on performance, UX, and accessibility.

UX 103
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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Elite Camp 2017 had an enviable line-up of heavy hitters and rock stars. Take his course on UX and Usability here. So we want to come up with a bunch of radically different ideas & test them. Sales/support follow up with useful content. Nicolas Visiers : User Experience Testing – Practical cases.

UX 85
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Hiring an Optimizer? Look For These 8 Traits

ConversionXL

Of course, after talking to enough people, there was a huge variety of traits that came up. The top 5 – analytical mind, user/data drive, kaizen, process-oriented, and curiosity – were referenced by nearly everyone we talked to. Follow the data and design for the user. Be Analytical. – Craig Sullivan.