Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Encourages a proactive approach to risk management and contingency planning.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

JANUARY 22, 2024

Having a well-defined go-to-market (GTM) strategy is crucial for the success of any product or service. A successful GTM strategy involves a series of coordinated steps aimed at bringing a new product to market effectively. Encourages a proactive approach to risk management and contingency planning.

Go To Market 52

Go To Market GTM Promote Technique 52

Highspot

MAY 3, 2024

Sales enablement efforts span onboarding, ongoing sales training , and access to a content management system. Marketing Enablement: Ensures marketing strategies and materials support the sales process and drive demand. This functionality enhances lead generation and nurturing.

Cross-sell 93

Cross-sell GTM Technology Technology 93

Highspot

MAY 30, 2024

Optimize your sales process by mapping each step, from lead generation to negotiation and closing, and finding and removing bottlenecks. The most common revenue-supporting solutions include customer relationship management (CRM), revenue enablement platforms , analytics, and marketing automation.

Objectives and Key Results 52

Objectives and Key Results Cross-sell Education Objection handling 52

Sales Hacker

NOVEMBER 15, 2017

Account Based Marketing (ABM) is a strategic framework that engages qualified individual prospects or customer accounts as unique markets in themselves, worthy of focused, hyper-personalized treatment by sales, marketing and other teams. . Content Management System. Customer Relationship Management.

B2B 99

B2B E-commerce Cold Call Represent 99

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Amy Slater is Global Vice President and GTM leader for Cybersecurity company Palo Alto Networks. ” Aletta Noujaim. Amy Slater.

Sales 130

Sales Start-ups Up-sell Cross-sell 130