ConversionXL

JUNE 19, 2019

Use product lifecycle marketing to map campaigns to the stage of your product. The various stages are defined below: Introduction stage: when the product first comes to market. Growth stage: when it grabs market share (getting the consumers to prefer the brand). Maturity stage: hold your dominant place in the market.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

SaaStr

MARCH 8, 2019

There’s no URL involved, is there? My perspective is a logo is probably a term one uses to describe market share acquisition, but at the essence of any acquired customer, there is a human. But in B2B, the train’s at the station ready to leave, and so you need to match your go to market by the way people buy.

Cold Call 43

Cold Call Trust B2C Go To Market 43

SaaStr

MARCH 8, 2019

There’s no URL involved, is there? My perspective is a logo is probably a term one uses to describe market share acquisition, but at the essence of any acquired customer, there is a human. But in B2B, the train’s at the station ready to leave, and so you need to match your go to market by the way people buy.

Cold Call 19

Cold Call Trust B2C Go To Market 19