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Sales Proof of Concept (POC): 5 Ways to Drive More Revenue

Sales Hacker

Sales POC: “A prospect taking a test drive” It’s common for a buyer to “test drive” a product in their environment before committing to a purchase. Sellers rely on pre-sales professionals to manage this evaluation process from beginning to end. Sales Profile: SMB to Commercial. My sales POC case study.

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15 Mistakes GTM Teams Make When Moving Upmarket (and how to avoid them)

Sales Hacker

Share It seems like every second start-up founder and revenue leader I talk to these days is trying to move upmarket or ‘break into the enterprise’. On top of this, the sale cycle is longer, more bureaucracy and more legal scrutiny up there. Sales…SDR motion is also different and may end up be more “research intensive”.

GTM 67