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AI-powered martech releases and news: May 16

Martech

It may not be surprising to learn that tech industry groups are largely supportive of the roadmap, while those focused on things other than profit margins largely aren’t. Now here are this week’s AI-powered martech features, launches and releases.

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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Workflow inefficiencies for use cases they hadn’t even considered. image source.

Customers 115
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How To Develop Your Customer Retention Strategy

ConversionXL

Hangups in the user experience. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Workflow inefficiencies for use cases they hadn’t even considered. image source.

Customers 112
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Workflow inefficiencies for use cases they hadn’t even considered. image source.

Customers 105
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The 4 Phases For Developing A Customer Retention Strategy

ConversionXL

Hangups in the user experience. For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. Workflow inefficiencies for use cases they hadn’t even considered. image source.

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How to Conduct a SaaS Funnel Audit

ConversionXL

After fighting tooth-and-nail to launch your SaaS business, the last thing you want is a leaky sales funnel to undermine all your hard work. Knowing your CAC will help you with: Determining your actual profit margins. This will kill crucial points of friction on your site and enhance user experience for customers.