Partners in Excellence

MAY 23, 2024

Since the target customers, initially, for these tools were individuals and small teams, the methods others had used in consumer product selling were adapted. Materials explaining the capabilities of the products, demos, 30 day free trials were heavily leveraged. And we called this business model SaaS, software as a service.

Assembly Line 73

Assembly Line GTM Minimum Viable Product Non-Profits 73

Search Engine Land

AUGUST 2, 2023

I would define guest posting as a tactic or technique to include in a strategy. Budget : How much is being spent on the product? Value creation : What problem does the software or product solve? To illustrate, let’s break down the Skyscraper technique and apply it to an HR software’s link building strategy.

Minimum Viable Product 93

Minimum Viable Product Technique Represent Technology 93

ConversionXL

FEBRUARY 3, 2022

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

Hubspot

SEPTEMBER 19, 2018

In the long run, it’s better to focus on developing a minimum viable product , launching, and optimizing based on feedback, rather than trying to get it right the first time with an untested idea of a “perfect” product. They say that the best marketing technique is to design an outstanding product.

Minimum Viable Product 77

Minimum Viable Product Legal Finance Government 77

SaaStr

MARCH 20, 2019

Prior to founding Twilio, Jeff was the Founder & CTO @ Nine Star Inc and enjoyed a spell at Amazon as a Technical Product Manager. Prior to joining SendGrid, he spent 4 years at Citrix, where he drove the company’s product strategy for cloud infrastructure and server virtualization. What were his core learnings from that?

Start-ups 49

Start-ups Product Minimum Viable Product Niche 49

Hubspot

FEBRUARY 11, 2019

Here are some creative techniques for thinking of a product or service. As the world changes, people need different products. Go to Product Hunt , a constantly updated curation of the newest apps, websites, and games, for digital inspiration. Meanwhile, Kickstarter is great for physical products. Find a co-founder.

Minimum Viable Product 101

Minimum Viable Product Legal X-functional Networking 101

Hubspot

SEPTEMBER 27, 2021

A larger company might buy out another company and do away with the product — simply buying the organization to poach its talented employees. Many startups will offer pre-orders of their products or services at discounted rates to raise money via crowdfunding. Acqui-hired. Angel Investor. Uber is an example of a dragon startup.

Minimum Viable Product 78

Minimum Viable Product Launch Pitch Growth 78