Search Engine Land

OCTOBER 23, 2023

. “Demand Gen campaigns combine image + video ads in one place and can be used to drive conversions, site visits and actions like sign-up and add-to-cart across YouTube, Discover and Gmail,” Google Ads Liaison Ginny Marvin explained in a thread on X. The ads are served via a new Google product called AdSense for Shopping.

E-commerce 127

E-commerce Launch Campaign Retail 127

SaaStr

MAY 14, 2023

Daniel, you’re in New York, which I think is still part of America, of our other side of the country, but quite different. How do you think about the Bay Area over there in New York? Now being in New York, I’ve built a big business previously to Greenhouse in New York. Thrive, etc.

Price 94

Price Start-ups Up-sell X-functional 94

SaaStr

JANUARY 21, 2020

I broke into SaaS in 2009 I was the second sales hire and the 10th overall hire at a New York City based SaaS business called Zocdoc. QUESTION : As a sales leader, how do you manage expectations across the organization with product and other functions? Early on I’m a big fan of network hires as I’m sure everybody is.

Quota 103

Quota Sales Healthcare Territory 103

SaaStr

DECEMBER 17, 2019

We acquire a lot of our customers or acquire a lot of our interests from forums, hacker news, and Reddit actually being quite a good channel for us. From referrals from one developer to another. ” So it really is this kind of network-driven acquisition model that starts with activation of developers. Of people using it.

Finance 58

Finance X-functional Non-Profits Launch 58

SaaStr

JULY 8, 2020

You got to … Sometimes it’s slow and let it be slow, and then sometimes it’s really fast and really intense and you’ve got a lot going on, and that’s when you make your investments and sign up to work with new folks. How does that strike you today for new deals? There’s many types of pressure.

Pitch 63

Pitch Start-ups Up-sell Technology 63

Sales Hacker

MARCH 2, 2020

It uses the formula PPVVC=S (Pain x Power x Vision x Value x Control = Sale) to help salespeople accurately gauge the probability of closing a deal. The final chapters of the book describe each social network, explain how they work, and create a road map for a social media sales strategy?including Jeffrey Gitomer.

Sales 141

Sales Technique Objectives and Key Results Non-Profits 141