Remove Profit margin Remove Sales Support Remove Service
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Product Differentiation and What it Means for Your Brand

Hubspot

And it increases the likelihood they'll pick your product over a generic or un-differentiated product or service. The resources to create high-quality products or services. Marketing and sales strategies that communicate the benefits and competitive advantage of the product or service. Post-sale support.

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Demystifying Sales Enablement: What Is It, Why It Matters, And How To Do It Right

Sales Hacker

In its early years, sales enablement either emerged as a subset of the broader field of Sales Operations or as a function performed singularly or collectively by other business units (sales, marketing, customer service, etc.) in support of revenue-oriented goals. 4) Adopt sales enablement as a corporate mindset.