Partners in Excellence

MAY 26, 2023

It seems to be human nature to constantly search for shortcuts–or hacks. I’m constantly looking for shortcuts. ” A favorite book from years ago was Tim Ferris, “The 4 Day Workweek,” was filled with ideas and shortcuts for all sorts of things. And, too often, these shortcuts fail.

Process 82

Process 82

Hubspot

JANUARY 17, 2017

Regular monthly visitors, big subscriber lists, well-trodden conversion paths give us the illusion that we own the attention of our audience  -- but it is only an illusion. Editor's Note: This post was originally published on Context, a publication brought to you by Medium’s Creative Strategy team. That planet is your website.

Follow-up 71

Follow-up Start-ups Networking Growth 71

ConversionXL

OCTOBER 18, 2018

Our brains are hardwired to take shortcuts that bias our identification of expertise, helping charlatans thrive and warping our decision-making. Our brains are hardwired to take shortcuts that bias our identification of expertise, helping charlatans thrive and warping our decision-making. Soon, there’ll be more than a million.

UX 188

UX Strategize Appointment Education 188

Hubspot

MAY 26, 2015

If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you. Do you see one you’ve heard lately on this list? Above the Fold". Browser testing. Content Development.

UX 78

UX Engineering Technique Cross-sell 78