2024 Campaign Launch Market share 
Search Engine Land
NOVEMBER 28, 2023
The directive is to end 2023 strong and prepare for 2024 long before it’s started. To make budgeting more difficult, CMOs face challenges going into 2024, including: Higher inflation rates than in the recent past and economic uncertainty. A marketing team is only as good as the data it has to inform campaigns.
Search Engine Land
MAY 24, 2023
Another important date for internet privacy is September 2020, when iOS14 launched on Apple devices. Google has announced that it will phase out third-party cookies in Chrome by the second half of 2024. The browser market share in the United States looks is as follows: Chrome: 49% Safari: 35% Edge: 8.5% Firefox: 3.5%
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Search Engine Land
DECEMBER 28, 2023
This feature, considered the “next generation of Discovery campaigns,” brings new elements such as enhanced ad creation flow, additional inventory, and insights. Unlike Discovery campaigns, which were limited to images, carousels, or product data feeds for creatives, Demand Gen allows the use of videos.
Martech
DECEMBER 18, 2023
Leading customer relationship management (CRM) and other marketing platforms are integrating sophisticated AI capabilities that promise to assist with key functions like gauging customer sentiment, training employees, making product recommendations, enriching data and even auto-generating targeted campaigns.
Search Engine Land
MARCH 15, 2023
27, 2022, Google announced it was delaying that sunset date to July 1, 2024. Google launches location extension display ads for local businesses 2017: Some other display ads could be converted automatically to the new format when users were nearby. DuckDuckGo launches Directions! Twitter To Launch Ad Platform On April 13th?
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