Search Engine Land

JANUARY 8, 2024

Including elements like location-based services and personalized recommendations turns searches into dynamic interactions between users and your content. Refine syntax and strategically integrate keywords, balancing SEO with reader appeal. This approach allows for quick yet well-thought-out strategic choices. Keep my C.R.A.F.T

Objectives and Key Results 131

Objectives and Key Results Click Through Rate User Experience Engineering 131

Martech

SEPTEMBER 29, 2023

Here follows a roundup of 15 new technologies I’ve run across that are just right for B2B, some recommended by people I trust and respect, and all of them worth a look. trillion in 2021 to $3 trillion by 2027. Which are best for my industry and for my customers? I’ve organized these by category: Data, campaigns, sales and strategy.

B2B 86

B2B Teamwork Referrals Cross-sell 86

Salesforce

JANUARY 8, 2024

Interacting with chatbots for service inquiries, product questions, and more via messaging apps and websites feels much more human and personalized. Intelligent AI chatbots offer customers better self-service experiences and make shopping more enjoyable. To claim your piece of the pie, be strategic as you enter the market.

Angle 76

Angle Healthcare Technology Technology 76

Salesforce

FEBRUARY 7, 2024

All of which help you achieve your sustainability goals faster, freeing up more time for strategic thinking and execution in your ESG program. According to the International Data Corporation , spending on ESG business services is projected to grow from $37.7 billion in 2023 to nearly $65 billion in 2027.

Meeting 52

Meeting Government Objectives and Key Results Trust 52

Salesforce

FEBRUARY 22, 2023

The numbers Only 30% of CIOs believe they own or influence more than half of their company’s tech budget By 2027, the majority of tech budgets will live with lines of business (LOB) Behind the numbers Tech leadership responsibilities are being increasingly shared and democratized across the C-suite and with LOB leaders. The reason?

Technology 93

Technology Technology User Experience Finance 93