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The hard truth about what AI will do to GTM

Martech

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. Now is not the time to ignore what’s happening or reject clear trends and what they are leading us to. But by 2028, most of these disciplines will be unrecognizable or obsolete.

GTM 117
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What Is Digital Consulting, and How Do You Start?

Hubspot

Professionals known as digital consultants can help you reach your goals with their extensive knowledge — and you don't have to be a part of a massive corporation to invest in their services. Digital consulting is becoming a very in-demand service, and acquiring a wide skillset for this career can mean a six-figure salary.

Consult 92
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This day in search marketing history: February 14

Search Engine Land

For Robocop, Bing Imagines The Future Of Search In 2028 2014: The Bing search folks shared a few screenshots showing a 3D, three-panel search display that they came up with for search circa 2028. Vertical Search Provider Healthline Beefs Up Content, Features 2008: More search, tools and content, plus a marketplace.

CTR 80
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Boosting Business Success with AI Marketing Automation

Lead Fuze

billion by 2028, there’s no doubt about its rising popularity. AI aids marketers with predictive analytics, personalization, chatbots for customer service, content creation, and ad targeting. Go through a variety of filters to zero in on the leads you want to reach. With a projected market growth to more than $107.5

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The Impact of AI on Sales Strategies and Performance

Highspot

In fact, 68% of employees using generative AI report that it helps them better serve their customers. AI is a game-changer for everything sales does, from lead generation to customer engagement and closing deals. It is commonly used for content creation, designing new products, and even finding solutions to complex problems.

Sales 52