Martech

MARCH 18, 2025

By 2028, traditional B2B marketing and sales tactics from demand generation to outbound prospecting will be nearly unrecognizable or extinct. A hard truth for GTM professionals After many years in technology marketing, I love to write about GTM. But by 2028, most of these disciplines will be unrecognizable or obsolete.

GTM 117

GTM B2B Education Consult 117

Hubspot

OCTOBER 11, 2021

Those areas of focus could include: Digital strategy: This skill refers to improving a business with technology. The projected growth for digital consultants through 2028 is 20%, according to the Bureau of Labor Statistics. Projected Growth. Businesses are quickly learning how resourceful it is to work with digital consultants.

Consult 92

Consult Healthcare Education Management Consulting 92

Highspot

MARCH 13, 2024

Artificial intelligence is a technology that simulates human intelligence to perform tasks. In fact, 68% of employees using generative AI report that it helps them better serve their customers. AI is a game-changer for everything sales does, from lead generation to customer engagement and closing deals.

Sales 52

Sales Cross-sell Pipeline Follow-up 52

Lead Fuze

OCTOBER 11, 2023

The CRM Marketer Evolution Curve’s Guide provides great examples showcasing how these technologies have been successfully used within real-world applications. billion by 2028, there’s no doubt about its rising popularity. Check out LeadFuze to see how you can automate your lead generation.

Campaign 52

Campaign Click Through Rate Strategize Strategic planning 52