13 Essential Digital Marketing Metrics & KPIs to Measure Performance
ConversionXL
NOVEMBER 22, 2022
Or it could be that issues with UX design have ruined the experience. Have you made UX changes that might alienate existing users? Run customer questionnaires to work out your Net Promoter Score (NPS). Click-through rate (CTR) shows the relationship between the number of views and the number of clicks on an ad or in an email.
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