Partners in Excellence

AUGUST 11, 2014

Whether it’s A/B testing, prototyping, lean development, we seem to be the victims of declining qualities of service in so many tools. Some suppliers have adopted a policy of having their products constantly in “Beta” as if that were a reasonable rationale for poor quality. . Performance degrades.

Service 90

Service Minimum Viable Product A/B testing Government 90

Search Engine Land

APRIL 18, 2023

Credibility and trust Having your site return in the organic results can influence your perceived credibility with an audience looking for your services. Dynamic ad copy Google's responsive search ads have 15 titles and four descriptions providing over 30,000 variations with built-in split testing. Want to test a new product?

Objectives and Key Results 101

Objectives and Key Results Minimum Viable Product A/B testing Engineering 101

Partners in Excellence

NOVEMBER 17, 2012

A nice picture, with nothing more than, “Enroll in the service.” ” Well, I wasn’t sure what the service was. I started thinking, “if this is their content, then can the service be much better?” Did they think a pretty picture and an “Enroll” button was a minimum viable product?

Minimum Viable Product 92

Minimum Viable Product A/B testing Pitch Construction 92

ConversionXL

FEBRUARY 28, 2017

Think you’re sitting on the next big idea for a product or a product feature? So, how can you validate the ideas sitting in your startup notebook or your product feature backlog without wasting resources? So, if you put the time and money into creating the product, will it actually sell or will it fall flat?

Product 67

Product X-functional A/B testing Minimum Viable Product 67

ConversionXL

FEBRUARY 3, 2022

But, as Sean Ellis notes, it isn’t about manipulating customers—it’s about helping them: “Sustainable growth is about understanding the value people get from your product and helping people realize this value. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

SEPTEMBER 7, 2017

What’s the value of one A/B test victory if we’re operating in a culture that doesn’t value the experimentation process ? I’m stealing the concept, of course, from the Minimum Viable Product ethos: Image Source. Product design. You can ask this with: Marketing campaigns. Emerging channels.

A/B testing 92

A/B testing Minimum Viable Product Growth Education 92