Remove A/B testing Remove Minimum Viable Product Remove Prospecting
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“Content Free” Content

Partners in Excellence

We all know that content is critical in engaging prospect and customers. Did they think a pretty picture and an “Enroll” button was a minimum viable product? (I I even tried some experiments to see if I was being subjected to A/B testing–couldn’t see that I was.) I will not engage.

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SEO vs. PPC: Differences, pros, cons & an integrated approach

Search Engine Land

As such, there is a range of opportunities to present your business to your prospective clients as they research a purchase. Website traffic Increasing website traffic gives you more opportunities to engage and educate a prospect as to why they would buy from you. Want to test a new product? Agile Speed provides agility.

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Why Website Templates Are Not Optimized (and What to Do About It)

ConversionXL

You are so closer to your design, your content, really everything about your business than any customer or prospect. Many (such as the aforementioned carousel) have been shown in many A/B tests to hurt your conversion rates. Think of website templates as a minimum viable product. ’ Honestly, who cares?

UX 72