Salesforce

MARCH 7, 2024

First-time buyers may receive targeted emails about products similar to their purchase — they view items within their price range but with encouragement to explore. We can experiment with variations through A/B testing. For new subscribers, the focus is on welcoming and onboarding, providing information about your products.

Objectives and Key Results 114

Objectives and Key Results Customer Relationship Management SQL A/B testing 114

Search Engine Land

MARCH 10, 2023

Google bans face mask ads globally due to misleading coronavirus claims 2020: The face mask ban came amid a rise in false claims around coronavirus prevention and price gouging. Yoast WordPress SEO Plugin Vulnerable To Hackers 2015: The Yoast WordPress SEO Plugin was open to an exploit where hackers could do a Blind SQL injection.

Commission 93

Commission Objectives and Key Results SQL A/B testing 93

Hubspot

FEBRUARY 17, 2016

Price: Free for Basic, $12/mo for Pro, $83/mo for Enterprise. Price: Free for Basic, $10/mo for Starter, $100/mo for Pro. Price: Free! Price: $99/mo for Pro, $299/mo for Agency, $999/mo for Enterprise. Price: $199/mo for Basic. Price: Free! 1) HelloBar. Sounds cool, right? 4) BuzzSumo. 5) SimilarWeb.

A/B testing 75

A/B testing Conversion Price Contact 75

ConversionXL

JUNE 19, 2019

Apple increasing iPhone prices). Experience trumps everything (product, price); if you’re not improving your experience, you’re not improving your product. Don’t just implement findings—you need to A/B test first. Insights > Ideas > Prioritization > Tests. Decline stage: product sales start to shrink.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90

ConversionXL

FEBRUARY 3, 2022

Analytical capability: Possessing Excel or SQL skills to extract data and gather insights on experiments to make better decisions. Is there a price stumbling block? Users can then calculate pricing based on their chosen features. Where price is a barrier, use price incentives to get people over the line.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

JANUARY 24, 2017

It’s sort of a trope and a frustration in the optimization space that most people new to the craft think of CRO as a simplistic practice of A/B testing button colors or CTA text. More and more, people are using experimentation as a way to optimise not just sales – but also pricing, functionality, and product.

Conversion 87

Conversion UX A/B testing SQL 87

SaaStr

SEPTEMBER 27, 2019

And so I think we’re starting to index backwards from the hyper-focus on demand generation and numerical, scientific explanations to now actually realizing that that stuff works when you have the right story in place, but you can’t just A/B test your way to the right story. Ryan Bonnici: I don’t think so.

Start-ups 51

Start-ups B2B A/B testing Pipeline 51