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Key account management strategy: Setting things in motion

PandaDoc

Key accounts are the 20% of accounts that generate 80% of your company revenue. Before attempting to develop a key account management strategy, you must know how to identify these key accounts. Accurate identification will help you avoid rashly categorizing tail accounts as having strategic value.

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Field Sales Reps & Managers: The Complete Guide

Veloxy

Field sales, also known as outside sales , is a method of selling that involves sales representatives who engage with potential customers in person, typically outside of an office setting. Closing deals : Field sales reps negotiate pricing and terms, and ultimately close deals with clients. Schedule your free workshop NOW!

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What is Inside Sales? Everything You Need to Know

Gong.io

Inside sales (sometimes called remote sales or remote selling) is often the primary sales model for B2B, SaaS, tech, and certain high-ticket B2C sales teams. Inside sales reps sell from their office, in stark contrast to outside sales, where sales reps travel to visit clients and close deals on the road.

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26 CRM Techniques and Strategies for Customer Retention

Cience

That’s clear from the amount of time and money businesses spend to acquire new clients. Customer retention means keeping the clients you already have. So, how do you go about holding onto your precious clients? Most CRMs can notify account managers when it’s time to reach out; some can even generate outreach templates.

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Revegy Reimagines Collaboration and Whitespace Mapping

SBI

New features in the Revegy account planning platform help leading companies drive revenue. With Whitespace+, users are provided increased clarity within key accounts, which makes cross-selling and up-selling easier by showing product penetration, competitors in play and future potential. Account Planning.

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Growing Revenue: A 3 Step Framework for Acquiring New Business

SBI

New business, to be clear, refers to revenue generated by: Identifying and selling into new accounts, i.e. companies that you haven’t done business with before. Penetrating deeper and broader into existing client accounts, i.e. selling across different departments within a current client’s organization.

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9 Case Studies That’ll Help You Reduce SaaS Churn

ConversionXL

I have seen this happen at a few startups I’ve worked with by expanding revenue from the current product, plus up-sell and cross-sell opportunities , but that will be a future post. Before we get there though, I want to mention that David Skok points out something that can massively accelerate SaaS growth: negative churn.

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