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Attraction Marketing: What It is & How to Master It

Hubspot

Ultimately, instead of marketing messages taking the angle of "This is why you need this," attraction marketing tends to take the angle of "This is why I need this." The biggest thing to take note of when you're starting an attraction marketing campaign is to share your story. Build an emotional connection.

Angle 101
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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Regie uses AI to create inbound, outbound, and even follow-up sales campaigns faster using over a billion rows of performance data across 75 industries. It really paved the way for us to think about something new, think about different ways to approach it and come at it from a different angle. It’s like, how do we do that?

Contract 108
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The Ultimate Guide to Video Marketing

Hubspot

It’s central to your outreach and campaign efforts … especially your social strategy. Brand videos are typically created as a part of a larger advertising campaign , showcasing the company’s high-level vision, mission, or products and services. Launch a new product? It’s no longer just one piece of your overall marketing plan.

Angle 101
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How to Build Robust User Personas in Under a Month

ConversionXL

They launched to much applause, but a few trends wore down their appeal with time. These ended up being the most valuable, in my opinion, for actionable marketing campaign ideas. There are many ways to do this in R, most commonly the out-the-box factanal() function. can all benefit from a better idea of the customer.

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How to Build Robust User Personas in Under a Month

ConversionXL

They launched to much applause, but a few trends wore down their appeal with time. You’ll walk away with personas you can use for marketing decisions, as well as data to further explore for copy ideas, design guidance, and campaign experiments. There are many ways to do this in R, most commonly the out-the-box factanal() function.

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Sales Pipeline Radio, Episode 100: Q&A with Lauren Patrick

Heinz Marketing

Talk a little bit about the difference you see there and why did Terminus, in particular, invest in that kind of a role and that kind of an angle. You could totally use that as part of the campaign.” Now, in B2B circles you hear it as one of the fastest growing functions within sales and marketing. I am a copy writer.