Remove Angle Remove Entertainment Remove Niche Remove Trust
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Executing a TikTok campaign: Best of the Bot

Martech

Here are some tips to help you get started: Embrace the informal and fun tone: TikTok is all about authenticity and entertainment. Instead, focus on creating content that is engaging, relatable, and entertaining. Find your niche: Identify your target audience and create content that resonates with them.

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Advertorials Can Work—If You Get It Right

ConversionXL

Businesses can tell a story, help customers understand a complex product, and develop trust by providing value, not just asking for a sale. A great advertorial ethically highlights a product or company’s newsworthy, entertaining, or educational aspects. Define your angle. Here’s how to ensure yours gets classified as the latter.

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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

Become a trusted brand with thought leadership. Because we’ve helped them every step of the way—whether they’re launching startups, building sales teams, or chasing down sales goals—they know exactly who to trust when they’re ready for an inside sales CRM.” – Steli Efti [via Close.io ]. Get in front of as many audiences as you can.

Referrals 115
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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok is an entertainment platform. Here’s one of those ads with @dreaknowsbest : Compare that to one of Drea’s organic TikToks: Both share the same aesthetic and are entertainment-focused. TikTok is built on entertainment and authenticity. Videos that feature different angles and settings get 40.6% million views.

Customers 102
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Ideation, Creation, Iteration: How to Align Sales and Marketing Content Output

Sales Hacker

You need to target your niche, answer questions; you need to tell a story. Entertaining? They need to address your niche, fitting your product story within the context of a customer’s lives. It might not necessarily show how valuable a piece of content is, but it proves trust in our brand name and how valuable they think we are.

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HubSpot's Blog Team on How to Be a Better Blogger

Hubspot

Identify the niche your company fills and write highly specialized content about that niche," Prater explains. "It This is because an overarching evergreen topic can lead you to brainstorm a number of smaller post ideas and story angles. At the HubSpot Blog, we often call our overarching evergreen topics "pillars."