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The 7 habits of highly effective people is a blueprint for the Positionless Marketer by Optimove

Martech

They blow up the traditional marketing assembly line, where roles are rigidly defined. This is a foundational element of not only personal growth and business, but also of sales and marketing. The Positionless Marketer is the new marketing professional who is a triple threat with data, creative and optimization power.

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Buying Is About People, Why Isn’t Selling?

Partners in Excellence

They are confronted with confusing information, conflicting data, sales people trying to be “helpful,” yet who seem more interested in their own goals than the buyers.’ Relationships were fundamental to sales and selling in distant times. Related Posts: Sales Is Simple, Buying Isn't! ’ Buying is personal.

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Keys To Success In The New Year!

Partners in Excellence

Pundits, consultant, vendors of Sales/Marketing automation tools will offer endless insight and advice on how to beat your goals, how to be successful, how to have a fast start for the New Year. Unfortunately, this piece of insight won’t be popular among sales people and many leaders. First, it’s really tough stuff.

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We’re Long Past Our “Use By Date”

Partners in Excellence

”) But as I look to much of what we do in business/sales/marketing/customer experience, so many of the things that we to are long past their “Use by dates.” A few examples: We tend to think of marketing, sales, customer experience as separate functions. Sales takes those opportunities moving them into orders.

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What Is a Deal Desk?

Salesforce

That’s what it’s like when sales reps manage approvals, pricing, and legal terms piecemeal, chasing down stakeholders for every deal. A Deal Desk is essentially an assembly line for sales, replacing the need for one person to switch between various types of tasks with a streamlined, repeatable process.

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