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By benchmarking yourself against the competitors, you can identify any "blind spots" in your sales efforts, pinpoint best practices, and maintain a competitive edge within your market. Competitive benchmarking encompasses three categories: Strategic benchmarking: compares business models and strategies. 50% higher cost to manufacture.
For example, product development is accountable for developing products according to a certain timeframe, to achieve certain goals, often measured in revenue generation, marketshare, growth, and so forth. Sales is no different.
To flip our [00:15:00] resources to the SLG motion and let’s get a, uh, strategic AE on this one. Of something really big, like, okay, there’s a market shift and we think that we can really gain a lot of marketshare and we have to really go in heavily. So maybe competitors have come in.
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