Hubspot

APRIL 22, 2018

If you're a B2C company, you may simply consider this information as another way to better understand nuances of your persona's life. Companies that take the time to understand what makes their personas successful will likely enjoy more effective communications from both the sales and marketing teams. Who reports to you?

Education 101

Education Hospitality Networking B2C 101

Hubspot

JANUARY 19, 2012

If you're a B2C company, you may simply consider this information as another way to better understand nuances of your persona's life. Where do they go for information? If you're going to market and sell to these personas, you need to understand how they consume information. What should their sales experience feel like?

Education 78

Education B2C Service Presentation 78

PandaDoc

AUGUST 16, 2022

In a competitive industry like sales, it’s important to continuously invest in your education and stay up to date on the latest trends taking sales by storm. The former Selling Local host is known for sharing tactical methods sales teams can use to rebel against outdated sales processes. Follow Dale on LinkedIn.

Cold Call 52

Cold Call B2C Sales Follow-up 52

Heinz Marketing

MAY 16, 2022

Without naming names, there are two companies in the last five years that I actively tried not to buy from because I was so turned off by the sales experience. Matt : I think you alluded to something about over-marketing, I’ve seen a lot of companies get so aggressive with their prospects, that they may hit their number.

Pipeline 97

Pipeline Referrals X-functional Cross-sell 97

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Outside of her day-to-day sales role, she is an Adjunct Professor and teaches sales courses for Aspireship, Victory Lap, and Re:Work Training.

Sales 136

Sales Up-sell Start-ups Cross-sell 136