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What to Track About Your Competitors

Iannarino

There is nothing you can do about how your rivals compete. Chances are, you worry too much about your competition. For one thing, you can’t really do anything about how your competitors go about pursuing deals. Here are a few things you should track about your competitors. Win customers away from your competition.

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What Is a Sales Cycle and How Do You Optimize It for Consistent Sales?

Salesforce

Did the game jump from the first quarter to the fourth, skipping the middle two quarters? Sure, every rep wants to win another deal, but I always remind clients: The sales cycle is really about making sure your offer is a mutual fit for the seller and the buyer. A well-defined sales cycle has two key benefits.

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How to negotiate a contract

PandaDoc

Don’t just run from it; you need to negotiate successfully with your business partners to reach a win-win situation and protect your bottom line. Along the way, we’ll share some pro tips and insights to help make your negotiation go smoothly. Kennedy stated: “Let us never negotiate out of fear.

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How to Overcome the 3 Biggest Messaging Roadblocks

Hubspot

This guest post was writen by Stephen Denny ( @Note_to_CMO ) of Decision Triggers , a marketing consultancy that works with corporate clients to improve their sales and marketing performance by applying the social psychology of influence to critical customer-facing initiatives. Your brain instantly takes notice. Brains love contrast.

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