What is quality score and how to use it in PPC
Search Engine Land
MARCH 21, 2023
We will dive into each quality score factor and explore how they impact your overall campaign and account success. These scores are determined based on how your campaign did against comparable advertisers. Essentially, these campaigns target the same keywords and use the same ads. Below average. 6.308888889 Maine 5.411764706 65.88
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