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GTM 60: 261% More Likely to Trust a Company When Their Founders are Posting on LinkedIn with Sam McKenna

Sales Hacker

Links and Resources Sam’s LinkedIn: [link] SamSalesConsulting: [link] LinkedIn Influencer Playbook: [link] The GTM Podcast Don’t miss The GTM Podcast dropping every Tuesday discussing true stories and experiences including trials and tribulations in the Go-To-Market world.

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How to turn the great buyer resignation into B2B career opportunities

Martech

Marketers play a large, proactive role in the buying-selling process to generate revenue across the entire buyer lifecycle – from generating a new customer, to contract renewal, to solution expansion and cross-sell/upsell. B2B marketing expert Tony Zambito calls this the “ Great Buyer Resignation.”

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What You Need To Know About Sales and Marketing Alignment

Heinz Marketing

This includes direct customer engagement and relationship building via in-person one-to-one meetings or through video chat, cold calls and sales proposals. Sales and marketing alignment is a shared system of communication, strategy, accountability, and goals that enable marketing and sales teams to operate as a unified organization.

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How to Build an Effective Sales Training Program

Highspot

To do this, you need to have a high-impact and effective sales training program to help your salespeople excel. This can seem daunting, but it’s clear that cold calling or sending targeted emails isn’t the most effective way to reach your target buyer.

Sales 52
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How to Build an Effective Sales Training Program

Highspot

To do this, you need to have a high-impact and effective sales training program to help your salespeople excel. This can seem daunting, but it’s clear that cold calling or sending targeted emails isn’t the most effective way to reach your target buyer.

Sales 52
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Sales Pipeline Radio, Episode 240: Q & Brian Trautschold @BTrautschold

Heinz Marketing

And so it’s been really fun, to answer your question, it’s been super interesting and it’s been fun to be high impact as far as the Ambition right now. Matt Heinz: Well, I bet it’s been fun just as more people discover the need to have sort of remote, sort of, sales management tools.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. I scheduled a demo on my very first cold call and that felt like the first “aha moment” of my career! Bridget Gleason.

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