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MarTech’s guide to GDPR: The General Data Protection Regulation

Martech

While no vote was held, privacy groups and other stakeholders note that the desire for federal privacy legislation exists and may ultimately result in action. But the company isn’t making it easy, requiring users to submit an online form stating their objections. Top of mind for marketers should be the other key word: consent.

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How to Get Started with Door-to-Door Sales in the Digital Age

Salesforce

It involves highlighting key benefits, how they will help your prospect, and addressing potential objections. Being persuasive without being pushy is the key. Back to top ) Overcoming challenges in door-to-door sales The key to a successful door-to-door sales process is intentional prospecting.

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Performance Bonus 101: How to Reward Employees the Right Way

Salesforce

A bonus, or performance bonus, is a form of additional compensation given to employees beyond their base salary to recognize and reward their hard work, contributions, and the achievement of specific company goals or objectives. On the surface, a bonus payment is an employers way of saying Thank you! and Keep up the good work!

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70 Words That Win: Sales Terms Every Rep Should Know

Salesforce

70 key sales terms explained Sales terms reps should avoid Quick guidelines for clearer communication What are sales terms? This metric reflects how well you retain customers: Churn rate formula = (Total customers/Number of customers lost) 100 Closed-won Indicates that a deal has been finalized, resulting in a new customer acquisition.

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How to Increase Sales Effectively: Expert Strategies for 2025

Salesforce

Make these goals actionable with a balance of activity key performance indicators (KPIs) and outcome metrics. Outcome metrics focus on results (like revenue generated, deals closed, and win rates). AI-powered tools can quickly identify common pain points, objections, and recurring themes. The S.M.A.R.T.

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Lead Scoring: How to Find the Best Prospects in 4 Steps

Salesforce

Importance of lead scoring in sales Key components of an effective lead scoring system How to score leads in 4 steps Examples of successful lead scoring Tools and software for lead scoring What is lead scoring? Relying on stale data: Intelligence only goes so far when it has to work with results that aren’t current.

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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

This could be anywhere from a first SDR job focused on inbound, to a senior SDR calling on key accounts with 1-4 years of experience. It ties payment to the achievement of specific objectives that have been pre-determined and communicated to the employees that are on the incentive plan. Account Executive (AE) Compensation Plan Example.

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