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MarTech’s ABM experts to follow

Martech

Hillary Carpio Hillary is head of ABM at Snowflake and spearheaded its ABM function through its record-breaking IPO. She is host of the GTM podcast and co-author, with Travis Henry, of the just-released book “Busting Silos.” LinkedIn: Pam Didner (12K followers) X (Twitter): @PamDidner (14.2K LinkedIn: Juliet Randall (14.6K

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SaaStr Podcasts for the Week with Chargebee and Glassdoor — November 1, 2019

SaaStr

How does Krish think your customer acquisition and GTM strategy has to change with the movement from SMB to enterprise? How does your customer success and customer support functions change with the move to enterprise? How should this data feedback into your product roadmap and pipeline? *

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What Is Enterprise OEM Software Licensing?

Sales Hacker

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Resell arrangements are usually made with channel partners, consultants, and solution providers.

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What’s New at Box and the Future of AI and SaaS in 2024 with Box CEO and Co-Founder Aaron Levie

SaaStr

Their co-founder, Dylan Smith, handles many functions of the business, like finance. The other part of the business Aaron needs help with is the GTM operation — customer success, marketing, all of the international global operations, sales, and consulting. His work frees Aaron to focus on what he loves: product and engineering.

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Want to Build an Amazing MarTech Stack? Avoid These 12 Mistakes

ConversionXL

Confusing GTM and Segment. There is some overlap between Google Tag Manager (GTM) and Segment. GTM, as its name accurately puts it, is a tag manager. GTM also lacks a translation (transformation) layer for your data. Further, Segment works on the client-side and server-side , while GTM works only on the client-side.

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Sneak Peek: See The 26 Sales Hacker Contributors That Will Be at Unleash ‘19

Sales Hacker

Richard Harris – Founder of The Harris Consulting Group. Richard is the founder of The Harris Consulting Group , and a Sales Hacker regular. Pete Kazanjy – Entrepreneur, Author, and Early-Stage GTM Expert. Listen to Lori on a Sales Hacker webinar as she decodes the X factor that makes women more effective in sales.

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SaaStr Podcasts for the Week: May 10, 2019

SaaStr

231: Jason Reichl is the Founder & CEO @ GoNimbly, the first SaaS consultancy to focus on revenue operations. How should North Star’s be segregated between GTM teams and biz ops teams? The first SaaS consultancy to focus on revenue operations growing 100 percent year over year. I respond to all messages there personally.