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The Ultimate Guide to Starting a Minority-Owned Business [+ Expert Tips]

Hubspot

When you finish reading this piece, you'll have everything you need (and more) to thrive as a minority business owner — from how to get certified as a minority-owned business, to funding options and growth resources. Illinois , Ohio , California , and New York have local agencies to get certified as a minority-owned business on a state level.

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SaaStr Podcast #376 with ZoomInfo CEO Henry Schuck: “10 Mistakes the CEO of ZoomInfo Made on His Journey to IPO (Part 2)”

SaaStr

Henry Schuck: People were spending more money annually on a DiscoverOrg contract than they were on a ZoomInfo contract. And even at Adobe, you could never maintain the resource growth that if it grew, unless it was instantly material, unless it instantly did mass amounts of revenue. We launched the business in Columbus, Ohio.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

When it’s time for you to pitch, your solution should be so targeted to their specific needs and pain points that they feel like your product or service was tailor-made for them. Average contract value: What is the annualized revenue per customer contract?

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?