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The Ultimate Guide to Starting a Minority-Owned Business [+ Expert Tips]

Hubspot

Illinois , Ohio , California , and New York have local agencies to get certified as a minority-owned business on a state level. This is an SBA-specific minority-owned business certification needed if your company plans to compete better for federal government contracts. Apply for Minority Business Grants.

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SaaStr Podcast #376 with ZoomInfo CEO Henry Schuck: “10 Mistakes the CEO of ZoomInfo Made on His Journey to IPO (Part 2)”

SaaStr

Henry Schuck: People were spending more money annually on a DiscoverOrg contract than they were on a ZoomInfo contract. Jason Lemkin: So you can build anything you want, but when it scales, you can’t support it because you need 10 people to launch a competitor. I didn’t know what … I was in Columbus, Ohio.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

When it’s time for you to pitch, your solution should be so targeted to their specific needs and pain points that they feel like your product or service was tailor-made for them. Here are four best practices to follow to launch a successful ABS strategy: 1.

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

To successfully negotiate a contract in today’s sales climate, you need to prioritize relationship building over persuasion, practice active listening, and empathize with your customers’ challenges. What you’ll learn: What is contract negotiation? Why is contract negotiation important?