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SaaStr Podcast #367 with Zoom Head of Global Sales Operations and Enablement Hilary Headlee

SaaStr

Hilary Headlee: Sure, I got into SaaS actually back in Minneapolis, Minnesota. And it ended up that they were starting on having an ACV, or an annual contract value, and that’s where I first started to understand that type of repeatable business. And I fell in love with it.

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The Secret of Successful Account-Based Selling? Going After the Big Fish

Salesforce

Improved customer loyalty: In my experience, you are likely to experience higher customer loyalty and repeat business with a more personalized approach. Average contract value: What is the annualized revenue per customer contract? Deal velocity: How quickly, on average, can you convert leads into customers?

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