Remove Cross-sell Remove CTR Remove Drivers/motivators
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The Power of We: Getting Sales and Marketing on the Same Page

Sales Hacker

A JTBD interview is meant to dig deeper into an existing client’s motivations. This helps us find out what motivates future prospects. Furthermore, each customer’s motivation is different, so interviews shouldn’t stick too closely to a script. When we ran an ad in our client’s own language, we saw CTR increase four-fold.

Referrals 131
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7 PPC Mistakes You’re Probably Making (and How to Fix Them)

ConversionXL

They know who you are, what you like, what you searched for last night, what you’re looking for, how motivated you are to find it, etc. Since the intent, motivation level and behavior of mobile users is so vastly different, that makes little to no sense. More likely to respond to a hard sell. Needs to be persuaded.

CTR 90
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How to Build & Execute a Facebook Marketing Strategy

ConversionXL

Mailchimp combines video and short statuses to sell the benefits of its products and services. . MobileMonkey vets its members with three questions that aim to discover a person’s motivations: This ensures that incoming members are genuine and bring value to the group. Make cross-promotion part of your marketing strategy.

CTR 134
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7 Account-Based Marketing Examples and Lessons

ConversionXL

When leads cross over the MQL threshold, the platform alerts reps with a summary of that activity, and a series of insights to power up their next sales outreach. First, determine which existing accounts your team can sell into. Demandbase gives salespeople full visibility over lead nurturing and marketing activities.

Launch 100
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Sales Data Analysis: 9 Ways to Help You Easily Make Revenue

Lead Fuze

By collecting and cross-referencing in sales data analysis, it’s possible to build highly-personalized value propositions tailored to the specific needs of each customer segment. If you want to increase revenue fast, start by reaching out to customers to cross-sell and up-sell products you think could also meet their needs.

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B2B Sales Email Guide: How to Nail a Cold Email Campaign

Cience

How to Write Email Copy that Sells. LinkedIn Sales Navigator It’s an essential tool for lead research and social selling. How to Write Email Copy that Sells. It crosses its path with segmentation and can be present in any part of the email. Your job is to get the meeting, not sell the product/service. Segmentation.

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How to Create an Effective Sales and Marketing Plan

Highspot

Strategies for acquiring new customers, upselling, cross-selling, and customer retention. Know your customer One of the most important steps when creating a sales and marketing plan is to know who you’re selling to. For example, you can say: We will increase revenue by 15% by using a guided selling approach.