Remove Cross-sell Remove Minimum Viable Product Remove Service Remove Up-sell
article thumbnail

5 Steps to Validate New Hi-Tech Product Planning

Smarter With Gartner

Product marketers must adjust their messaging in a downturn and support new strategies in a recovery from a disruptive crisis. Learn more: Power Your Product Strategy with Gartner Product Decisions. In hi-tech product planning, once an idea stands up to extended internal scrutiny, momentum builds.

Product 82
article thumbnail

Selling into Startups 101: What You Need to Know to Find a Unicorn

Sales Hacker

Imagine having the opportunity to sell into a company like Lyft in 2011. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. Seed: This is the initial stage of funding, and is generally used to employ the founding team and begin market research and product development.

Sell 77
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

All Customers Aren’t Alike

Partners in Excellence

Geoffrey Moore’s work in Crossing The Chasm gives us one model to look at at how customer maturity impacts our success in engaging customers. The innovators, love MVP’s (minimum viable products). Late adopters will be driven to implement a solution just to keep up and keep competitive.

article thumbnail

What Is Ecommerce and How Is It Changing (Waves Hand) Everything?

Salesforce

Buying and selling online is the norm these days, and AI is making it more efficient and personalized. trillion by 2026 Here’s how to get your products in front of billions of shoppers. Sell on social What is ecommerce? Ecommerce is all the online activity involved in the buying and selling of products and services.

B2C 59
article thumbnail

SaaStr Podcast #218: Twilio Founder, Jeff Lawson & SendGrid CEO, Sameer Dholakia on Why Developer First Is A Maturation In The Supply Chain Of Software

SaaStr

Before that, he worked for 12 years at Trilogy, where he held key leadership roles helping the company grow from a start-up to a $300 million business. Then I was one of the first product managers at Amazon Web Services. You build something quickly, a minimum viable product. Let’s get started.