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How B2B GTM Teams Win and Expand Key Tier 1 Accounts with ABM

Sales Hacker

You will see how ABM was used to: Create $2M wins with an account that sales and marketing were “chasing” for more than five years with no results. Drive internal discussions and create a consensus in favor of an e-commerce firm. Change Sephora’s buying behavior, increase margin growth, and penetrate the C-suite.

GTM 81
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Sales Targets – Driving Business Success

The 5% Institute

Sales targets serve as the guiding light for sales teams, motivating them to perform at their best and contribute to the company’s overall objectives. Understanding Sales Targets Setting sales targets involves a comprehensive understanding of the organization’s sales goals and objectives.

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How to control Performance Max campaigns

Martech

Regardless of how tightly you control it, the machine will identify a slice of traffic where it’s comfortably producing the results you’ve asked for. But if you had the best ad and showed it to the wrong audience or paid too much for it, you’d get poor results. Could it be the same with PPC automation? Sure, ads were important too.

Campaign 107
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How To Write Product Page Copy That Doesn’t Suck

ConversionXL

What we do have is empirical support from an e-commerce study conducted by NNgroup. After that, it’s a combination of creativity, strategy, and expertise that will result in good product page copy. There was a project a while back that you may have heard about called ‘The Significant Objects’ project. The results?

Product 132
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The Complete Guide to Writing Product Descriptions That Convert

ConversionXL

What we do have is empirical support from an e-commerce study conducted by NNgroup. After that, it’s a combination of creativity and tactical copywriting expertise that will result in good product descriptions. There was a project a while back that you may have heard about called ‘The Significant Objects’ project.

Product 104