Heinz Marketing

OCTOBER 2, 2022

By Lisa Heay , Director of Business Operations at Heinz Marketing. Our Client Services team recently gathered for a demo with Rev. What a cool platform, and one that addresses a dire need in demand generation and prospecting. Rev is focused on providing a better pipeline—in quality and volume. In short, Rev answers the question, “Who should we be talking to?

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B2C Pipeline Contract CRM 111

SaaStr

OCTOBER 2, 2022

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Why Your Cost of Sales Generally Doubles As You Scale. State of the Cloud 2022: The Centaur Report With Bessemer Venture Partners (Pod 593 + Video). The Challenge with SMB SaaS: High Growth Can Only Mask High Churn For Just So Long (Updated).

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GTM B2B Growth Closing 98

Membrain

OCTOBER 2, 2022

I’ve been writing a series of posts about selling basics. Too often, we take for granted that people understand these. We toss the words around, assuming people understand what we are talking about, what it means, and how it works. In reality, people don’t understand. The link to the series is here. I’ll be adding more over the coming weeks.

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Sell Pipeline Sales 75

SalesBlog!

OCTOBER 2, 2022

I was in a retail toy store the other day and the owner randomly asked me what I thought he could do to improve his sales. He is leasing a nice store front in a small strip mall but off the beaten path. I told him that his location sucked. He looked shocked but ultimately agreed. I also told him that that’s OK. “I have successfully run plenty of retail store fronts in lousy locations.

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Retail Manufacturing Niche Gaming 52

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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

Follow-up

SaaStr

OCTOBER 2, 2022

Dear SaaStr: What does a day in the life of a SaaS startup CEO/founder look like post product-launch, especially when the founder is scaling up the business? By post-Launch, I think you really mean post-Lauch … but pre-Traction. You. Must. Get. To. Traction. My Top 5 Things You Should Be Doing Post-Launch and Pre-Traction … to Get to Traction: Hiring the Top Missing Pieces.

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Launch Represent Gaming Meeting 93