Go To Market Growth Technical Sales 
SaaStr
FEBRUARY 9, 2024
In this latest episode of CRO Confidential , Sam Blond, Partner at Founders Fund and former CRO at Brex, sits down with the CRO of Zapier, Giancarlo Lionetti (GC), to chat about Product-Led Growth (PLG) and Go-To-Market (GTM). Everything from hiring on the GTM side to layering in a sales-led motion into PLG.
SaaStr
FEBRUARY 7, 2025
Ron explains: “Wehire mostly technical backgrounds, but as our customers get larger and larger, you start to get global account managers, and they’re going to have much more business strategic account management experience. Similar to most structures of a technical sales team. We tend to be very technical.
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Sales Hacker
MARCH 15, 2022
Join us for an entrepreneurial conversation about how to modernize your talent acquisition approach for both high growth and long-term growth. There are over 40K more sales jobs openings than salespeople. How COVID has affected sales salaries. The importance of listening to the market instead of pursuing growth.
Sales Hacker
SEPTEMBER 16, 2021
To help demystify this sales POC term and provide context for all go-to-market professionals, let’s expand on each of these terms and identify five things the pre-sales professional can do to drive more revenue within the middle of the funnel. Sales Profile: SMB to Commercial. My sales POC case study.
Sales Hacker
JANUARY 8, 2021
One of the first steps when you’re preparing to move into a new market is to create a cross-functional, go-to-market strategy. Gain agreement from everyone involved on market status, product, marketing, customer success investments, success metrics, and timeline. But the potential rewards are well worth the effort.
Sales Hacker
MARCH 30, 2021
We’re focusing on how to win in the new sales era: new go-to-market strategies, deeper funnel insights and actionable takeaways for your entire organization from revenue leaders at high-growth startups and fortune 500 companies. Today’s sponsor is Outreach , the number one sales engagement platform.
SaaStr
JUNE 27, 2019
Erica has led New Relic through massive growth, scaling the company’s enterprise business 10x since she joined the business pre-IPO. As we talk about that journey, the enterprise has been the growth engine for the last several years. When we were SMB focused in the early years, our sales cycles were quick. So that changed a lot.
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